Easypix Privacy Policy
Effective Sep 01, 2023
Highlights
- This Privacy Policy explains how we collect, use and share your information. It also describes how long we keep your information and how we keep it safe when we transfer it.
- The Privacy Policy also lets you know your rights
- This policy applies to what we call Braintech Corporation Pvt Ltd Products, or Products. Our Products include Easypix and Web-Portal.
We at Braintech Corporation Pvt Ltd want you to understand what information we collect, and how we use and share it. That’s why we encourage you to read our Privacy Policy. This helps you use Braintech Corporation Pvt Ltd Products in the way that’s right for you.
In the Privacy Policy, we explain how we collect, use, share, retain and transfer information. We also let you know your rights. Each section of the Policy includes helpful examples and simpler language to make our practices easier to understand. We’ve also added links to resources where you can learn more about the privacy topics that interest you.
It's important to us that you know how to control your privacy, so we also show you where you can manage your information in the settings of the Braintech Corporation Pvt Ltd Products you use. You can update these settings to shape your experience.
Read the full policy below.
What Products does this policy cover?
This policy describes the information we, Braintech Corporation Pvt Ltd. process to provide Braintech Corporation Pvt Ltd Products. Braintech Corporation Pvt Ltd Products, which we also call "Products," include:
- Easypix
- Easypix Web-Portal products
Some of our Products also have a supplemental privacy policy that adds to the information provided in this policy.
What information do we collect?
Highlights
In this policy we list the kinds of information we collect. Here are some important ones. We collect:
- The information you give us when you sign up for our Products and create a profile, like your email address or phone number
- What you do on our Products. This includes what you click on or like, your posts and photos and messages you send. If you use end-to-end encrypted messaging, we can't read those messages unless users report them to us for review.
- Who your friends or followers are, and what they do on our Products
- Information from the phone, computer, or tablet you use our Products on, like what kind it is and what version of our app you’re using
- Information from partners about things you do both on and off of our Products. This could include other websites you visit, apps you use or online games you play.
The information we collect and process about you depends on how you use our Products. When you use our Products, we collect some information about you even if you don't have an account.
Here's the information we collect:
On our Products, you can send messages, post photos and videos, buy or sell things and much more. We call all of the things you can do on our Products "activity." We collect your activity across our Products and information you provide, such as:
- Content you create, like posts, comments or audio
- Content you provide through our camera feature or your camera roll settings, or through our voice-enabled features. Learn more about what we collect from these features, and how we use information from the camera for masks, filters, avatars and effects.
- Messages you send and receive, including their content, subject to applicable law. We can't see the content of end-to-end encrypted messages unless users report them to us for review.
- Types of content, including ads, you view or interact with, and how you interact with it
- Apps and features you use, and what actions you take in them.
- Purchases or other transactions you make, such as through Braintech Corporation Pvt Ltd checkout experiences, including credit card information.
- Hashtags you use
- The time, frequency and duration of your activities on our Products
Information with special protections
You might choose to provide information about your religious views, your sexual orientation, political views, health, racial or ethnic origin, philosophical beliefs or trade union membership. These and other types of information could have special protections under the laws of your jurisdiction.
Friends, followers and other connections
Information we collect about your friends, followers and other connections
We collect information about friends, followers, groups, accounts, Easypix Pages and other users and communities you’re connected to and interact with. This includes how you interact with them across our Products and which ones you interact with the most.
Information we collect about contacts
We also collect your contacts’ information, such as their name and email address or phone number, if you choose to upload or import it from a device, like by syncing an address book.
If you don’t use Braintech Corporation Pvt Ltd Products, or use them without an account, your information might still be collected.
Information we collect or infer about you based on others’ activity
We collect information about you based on others' activity. We also infer things about you based on others' activity. For example:
- We may suggest a friend to you through Easypix's People You May Know feature if you both appear on a contact list that someone uploads.
- We take into account whether your friends belong to a group when we suggest you join it.
App, browser and device information
We collect and receive information from and about the different devices you use and how you use them.
Device information we collect and receive includes:
- The device and software you’re using, and other device characteristics.
- What you’re doing on your device, like whether our app is in the foreground or if your mouse is moving (which can help tell humans from bots)
- Identifiers that tell your device apart from other users’, including Family Device IDs.
- Signals from your device.
- Information you’ve shared with us through device settings, like GPS location, camera access, photos and related Braintech Corporation Pvt Ltd data.
- Information about the network you connect your device to and your connection, including your IP address.
- Some location-related information, even if Location Services is turned off in your device settings. This includes using IP addresses to estimate your general location.
- Information about our Products’ performance on your device.
- Information from cookies and similar technologies.
Information from partners, vendors and other third parties
What kinds of information do we collect or receive?
We collect and receive information from partners, measurement vendors, marketing vendors and other third parties about a variety of your information and activities on and off our Products.
Here are some examples of information we receive about you:
- Your device information
- Websites you visit and cookie data, like through Social Plugins
- Apps you use
- Games you play
- Purchases and transactions you make off of our Products using non-Braintech Corporation Pvt Ltd checkout experiences
- Your demographics, like your education level
- The ads you see and how you interact with them
- How you use our partners’ products and services, online or in person
Partners also share information like your email address, cookies and advertising device ID with us. This helps us match your activities with your account, if you have one.
We receive this information whether or not you’re logged in or have an account on our Products.
Partners also share with us their communications with you if they instruct us to provide services to their business, like helping them manage their communications. To learn how a business processes or shares your information, read their privacy policy or contact them directly.
How do we collect or receive this information from partners?
Partners use our Business Tools, integrations and Braintech Corporation Pvt Ltd Network technologies to share information with us.
These partners collect your information when you visit their site or app or use their services, or through other businesses or organizations they work with. We require partners to have the right to collect, use and share your information before giving it to us.
What if you don’t let us collect certain information?
Some information is required for our Products to work. Other information is optional, but without it, the quality of your experience might be affected.
What if the information we collect doesn’t identify individuals?
In some cases information is de-identified, aggregated, or anonymised by third parties so that it no longer identifies individuals before it’s made available to us. We use this information as described below without trying to re-identify individuals.
Partner
A person, business, organisation or body using or integrating our Products to advertise, market or support their products and services
Easypix Legal Info
Key Updates
Respect for your privacy is coded into our DNA. Since we started Easypix, we’ve built our services with a set of strong privacy principles in mind. In our updated Terms of Service and Privacy Policy you’ll find:
- Additional Information On How We Handle Your Data. Our updated Terms and Privacy Policy provide more information on how we process your data, and our commitment to privacy. For example, we’ve added more information about more recent product features and functionalities, how we process your data for safety, security, and integrity, and added more direct links to user settings, Help Center articles and how you can manage your information.
- Better Communication With Businesses. Many businesses rely on Easypix to communicate with their customers and clients. We work with businesses that use Braintech Corporation Pvt Ltd or third parties to help store and better manage their communications with you on Easypix.
- Making It Easier To Connect. Easypix partners with Braintech Corporation Pvt Ltd to offer experiences and integrations across Braintech Corporation Pvt Ltd’s family of apps and products.
Information We Collect
Easypix must receive or collect some information to operate, provide, improve, understand, customise, support, and market our Services, including when you install, access, or use our Services.
The types of information we receive and collect depend on how you use our Services. We require certain information to deliver our Services and without this we will not be able to provide our Services to you. For example, you must provide your mobile phone number to create an account to use our Services.
Our Services have optional features which, if used by you, require us to collect additional information to provide such features. You will be notified of such collection, as appropriate. If you choose not to provide the information needed to use a feature, you will be unable to use the feature. For example, you cannot share your location with your contacts if you do not permit us to collect your location data from your device. Permissions can be managed through your Settings menu on both Android and iOS devices.
Information You Provide
- Your Account Information. You must provide your mobile phone number and basic information (including a profile name of your choice) to create a Easypix account. If you don’t provide us with this information, you will not be able to create an account to use our Services. You can add other information to your account, such as a profile picture and "about" information.
- Your Messages and Media. We do not retain your messages or media in the ordinary course of providing our Services to you. Instead, your messages or media are stored on your device and not typically stored on our servers. Once your messages or media are delivered, they are deleted from our servers. The following scenarios describe circumstances where we may store your messages or media in the course of delivering them:
- Undelivered messages or media. If a message or media cannot be delivered immediately (for example, if the recipient is offline), we keep it in encrypted form on our servers for up to 30 days as we try to deliver it. If a message or media is still undelivered after 30 days, we delete it.
- Media Forwarding. When a user forwards media within a message, we store that media temporarily in encrypted form on our servers to aid in more efficient delivery of additional forwards.
We offer end-to-end encryption for our Services. End-to-end encryption means that your messages are encrypted to protect against us and third parties from reading them.
- Your Connections. You can use the contact upload feature and provide us, if permitted by applicable laws, with the phone numbers in your address book on a regular basis, including those of users of our Services and your other contacts. If any of your contacts aren’t yet using our Services, we’ll manage this information for you in a way that ensures those contacts cannot be identified by us. You can create, join, or get added to groups and broadcast lists, and such groups and lists get associated with your account information. You give your groups a name. You can provide a group profile picture or description.
- Status Information. You may provide us your status if you choose to include one on your account.
- Transactions And Payments Data. If you use our payments services, or use our Services meant for purchases or other financial transactions, we process additional information about you, including payment account and transaction information. Payment account and transaction information includes information needed to complete the transaction (for example, information about your payment method, shipping details and transaction amount). If you use our payments services available in your country or territory, our privacy practices are described in the applicable payments privacy policy.
- Customer Support And Other Communications. When you contact us for customer support or otherwise communicate with us, you may provide us with information related to your use of our Services, including copies of your messages, any other information you deem helpful, and how to contact you (e.g., an email address). For example, you may send us an email with information relating to app performance or other issues.
Automatically Collected Information
- Usage And Log Information. We collect information about your activity on our Services, like service-related, diagnostic, and performance information. This includes information about your activity (including how you use our Services, your Services settings, how you interact with others using our Services (including when you interact with a business), and the time, frequency, and duration of your activities and interactions), log files, and diagnostic, crash, website, and performance logs and reports. This also includes information about when you registered to use our Services; the features you use like our messaging, calling, Status, groups (including group name, group picture, group description), payments or business features; profile photo, "about" information; whether you are online, when you last used our Services (your "last seen"); and when you last updated your "about" information.
- Device And Connection Information. We collect device and connection-specific information when you install, access, or use our Services. This includes information such as hardware model, operating system information, battery level, signal strength, app version, browser information, mobile network, connection information (including phone number, mobile operator or ISP), language and time zone, IP address, device operations information, and identifiers
- Location Information. We collect and use precise location information from your device with your permission when you choose to use location-related features, like when you decide to share your location with your contacts or view locations nearby or locations others have shared with you. There are certain settings relating to location-related information which you can find in your device settings or the in-app settings, such as location sharing. Even if you do not use our location-related features, we use IP addresses and other information like phone number area codes to estimate your general location (e.g., city and country). We also use your location information for diagnostics and troubleshooting purposes.
- Cookies. We use cookies to operate and provide our Services, including to provide our Services that are web-based, improve your experiences, understand how our Services are being used, and customize them. For example, we use cookies to provide our Services for web and desktop and other web-based services. We may also use cookies to understand which of our Help Center articles are most popular and to show you relevant content related to our Services. Additionally, we may use cookies to remember your choices, like your language preferences, to provide a safer experience, and otherwise to customize our Services for you.
Third-Party Information
- Information Others Provide About You. We receive information about you from other users. For example, when other users you know use our Services, they may provide your phone number, name, and other information (like information from their mobile address book) just as you may provide theirs. They may also send you messages or media, send messages or media to groups to which you belong, or call you. We require each of these users to have lawful rights to collect, use, and share your information before providing any information to us.
You should keep in mind that in general any user can capture screenshots of your chats or messages or make recordings of your calls with them and send them to Easypix or anyone else, or post them on another platform.
- User Reports. Just as you can report other users, other users or third parties may also choose to report to us your interactions and your messages with them or others on our Services; for example, to report possible violations of our Terms or policies. When a report is made, we collect information on both the reporting user and reported user. To find out more about what happens when a user report is made, please see
- Businesses On Easypix. Businesses you interact with using our Services may provide us with information about their interactions with you. We require each of these businesses to act in accordance with applicable law when providing any information to us.
When you message with a business on Easypix, keep in mind that the content you share may be visible to several people in that business. In addition, some businesses might be working with third-party service providers (which may include Braintech Corporation Pvt Ltd) to help manage their communications with their customers. For example, a business may give such third-party service provider access to its communications to send, store, read, manage, or otherwise process them for the business. To understand how a business processes your information, including how it might share your information with third parties or Braintech Corporation Pvt Ltd, you should review that business’ privacy policy or contact the business directly.
- Third-Party Service Providers. We work with third-party service providers to help us operate, provide, improve, understand, customize, support, and market our Services. For example, we work with them to distribute our apps; provide our technical and physical infrastructure, delivery, and other systems; provide engineering support, cybersecurity support, and operational support; supply location, map, and places information; process payments; help us understand how people use our Services; market our Services; help you connect with businesses using our Services; conduct surveys and research for us; ensure safety, security, and integrity; and help with customer service. These companies may provide us with information about you in certain circumstances; for example, app stores may provide us with reports to help us diagnose and fix service issues.
- Third-Party Services. We allow you to use our Services in connection with third-party services. If you use our Services with such third-party services, we may receive information about you from them; for example, if you use the Easypix share button on a news service to share a news article with your Easypix contacts, groups, or broadcast lists on our Services, or if you choose to access our Services through a mobile carrier’s or device provider’s promotion of our Services. Please note that when you use third-party services, their own terms and privacy policies will govern your use of those services and products.
How We Use Information
We use information we have (subject to choices you make and applicable law) to operate, provide, improve, understand, customize, support, and market our Services. Here's how:
- Our Services. We use information we have to operate and provide our Services, including providing customer support; completing purchases or transactions; improving, fixing, and customizing our Services; and connecting our Services that you may use. We also use information we have to understand how people use our Services; evaluate and improve our Services; research, develop, and test new services and features; and conduct troubleshooting activities. We also use your information to respond to you when you contact us.
- Safety, Security, And Integrity. Safety, security, and integrity are an integral part of our Services. We use information we have to verify accounts and activity; combat harmful conduct; protect users against bad experiences and spam; and promote safety, security, and integrity on and off our Services, such as by investigating suspicious activity or violations of our Terms and policies, and to ensure our Services are being used legally.
- Communications About Our Services And The Braintech Corporation Pvt Ltd Companies. We use information we have to communicate with you about our Services and let you know about our terms, policies, and other important updates. We may provide you marketing for our Services.
- Business Interactions. We enable you and third parties, like businesses, to communicate and interact with each other using our Services on Easypix. Businesses may send you transaction, appointment, and shipping notifications; product and service updates; and marketing. For example, you may receive flight status information for upcoming travel, a receipt for something you purchased, or a notification when a delivery will be made. Messages you receive from a business could include an offer for something that might interest you. We do not want you to have a spammy experience; as with all of your messages, you can manage these communications, and we will honor the choices you make.
Information You And We Share
You share your information as you use and communicate through our Services, and we share your information to help us operate, provide, improve, understand, customize, support, and market our Services.
- Send Your Information To Those With Whom You Choose To Communicate. You share your information (including messages or media) as you use and communicate through our Services.
- Information Associated With Your Account. Your phone number, profile name and photo, "about" information, last seen information, and messages or media receipts are available to anyone who uses our Services, although you can configure your Services settings to manage certain information available to other users, including businesses, with whom you communicate.
- Your Contacts And Others. Users, including businesses, with whom you communicate can store or reshare your information (including your phone number or messages or media) with others on and off our Services. You can use your Services settings and the “block” feature in our Services to manage who you communicate with on our Services and certain information you share.
- Businesses On Easypix. We offer specific services to businesses such as providing them with metrics regarding their use of our Services.
- Third-Party Service Providers. We work with third-party service providers to help us operate, provide, improve, understand, customize, support, and market our Services. We work with these companies to support our Services, such as to provide technical infrastructure, delivery and other systems; market our Services; conduct surveys and research for us; protect the safety, security, and integrity of users and others; and assist with customer service. When we share information with third-party service providers in this capacity, we require them to use your information on our behalf in accordance with our instructions and terms.
- Third-Party Services. When you or others use third-party services that are integrated with our Services, those third-party services may receive information about what you or others share with them. For example, if you use a data backup service integrated with our Services (like iCloud or Google Drive), they will receive information you share with them, such as your Easypix messages or media. If you interact with a third-party service linked through our Services, such as when you use the in-app player to play content from a third-party platform, information about you, like your IP address and the fact that you are a Easypix user, may be provided to such third party. Please note that when you use third-party services, their own terms and privacy policies will govern your use of those services and products.
How We Work With Other Braintech Corporation Pvt Ltd Companies
As part of the Braintech Corporation companies, Easypix receives information from, and shares information with, the other Braintech Corporation companies. We may use the information we receive from them, and they may use the information we share with them, to help operate, provide, improve, understand, customize, support, and market our Services and their offerings, including the Braintech Corporation company products. This includes:
- helping improve infrastructure and delivery systems;
- understanding how our Services or theirs are used;
- promoting safety, security, and integrity e.g., securing systems and fighting spam, threats, abuse, or infringement activities;
- improving their services and your experiences using them, such as making suggestions for you (for example, of friends or group connections, or of interesting content), personalizing features and content, helping you complete purchases and transactions, and showing relevant offers and ads; and
- providing integrations which enable you to connect your Easypix experiences with otherBraintech Corporation company products.
Assignment, Change Of Control, And Transfer
In the event that we are involved in a merger, acquisition, restructuring, bankruptcy, or sale of all or some of our assets, we will share your information with the successor entities or new owners in connection with the transaction in accordance with applicable data protection laws.
Managing And Retaining Your Information
You can access or port your information using our in-app Request Account Info feature (available under Settings > Account).
We store information for as long as necessary for the purposes identified in this Privacy Policy, including to provide our Services or for other legitimate purposes, such as complying with legal obligations, enforcing and preventing violations of our Terms, or protecting or defending our rights, property, and users. The storage periods are determined on a case-by-case basis that depends on factors like the nature of the information, why it is collected and processed, relevant legal or operational retention needs, and legal obligations.
If you would like to further manage, change, limit, or delete your information, you can do that through the following tools:
- Services Settings. You can change your Services settings to manage certain information available to other users. You can manage your contacts, groups, and broadcast lists, or use our “block” feature to manage the users with whom you communicate.
- Changing Your Mobile Phone Number, Profile Name And Picture, And “About” Information. If you change your mobile phone number, you must update it using our in-app change number feature and transfer your account to your new mobile phone number. You can also change your profile name, profile picture, and "about" information at any time.
- Deleting Your Easypix Account. You can delete your Easypix account at any time (including if you want to revoke your consent to our use of your information pursuant to applicable law) using our in-app delete my account feature. When you delete your Easypix account, your undelivered messages or media are deleted from our servers as well as any of your other information we no longer need to operate and provide our Services. Deleting your account will, for example, delete your account info and profile photo, delete you from all Easypix groups, and delete your Easypix messages and media history. Be mindful that if you only delete Easypix from your device without using our in-app delete my account feature, your information will be stored with us for a longer period. Please remember that when you delete your account, it does not affect your information related to the groups you created or the information other users have relating to you, such as their copy of the messages you sent them.
- In case you choose to delete any post, message or media then you can do so by selecting the said post, message or media and delete them using delete button in the app. At the time of deletion a) if you are an admin of the said group then you can remove any post or messages or media from the group for self or for everyone, b) if you are author or creator of the post or message or media then also you can delete the said post or message or media for self or for every member of the group and c) if are neither admin nor author of the said post or message or media, then you can delete the said post or message or media from your device only and the said post or message or media will still be available for other members of the group to see.
Law, Our Rights, And Protection
We access, preserve, and share your information described in the "Information We Collect" section of this Privacy Policy above if we have a good-faith belief that it is necessary to: (a) respond pursuant to applicable law or regulations, legal process, or government requests; (b) enforce our Terms and any other applicable terms and policies, including for investigations of potential violations; (c) detect, investigate, prevent, or address fraud and other illegal activity or security, and technical issues; or (d) protect the rights, property, and safety of our users, Easypix, or others, including to prevent death or imminent bodily harm.
Our Global Operations
Easypix shares information globally, both internally within the Braintech Corporation companies and externally with our partners and service providers, and with those with whom you communicate around the world, in accordance with this Privacy Policy. Your information may, for example, be transferred or transmitted to, or stored and processed in, India or United States; countries or territories where the Braintech Corporation company’s affiliates and partners, or our service providers are located; or any other country or territory globally where our Services are provided outside of where you live for the purposes as described in this Privacy Policy. Easypix uses Braintech Corporation Pvt Ltd’s global infrastructure and data centers, including in India and United States. These transfers are necessary to provide the global Services set forth in our Terms. Please keep in mind that the countries or territories to which your information is transferred may have different privacy laws and protections than what you have in your home country or territory.
Updates To Our Policy
We may amend or update our Privacy Policy. We will provide you notice of amendments to this Privacy Policy, as appropriate, and update the “Effective Date” at the top of this Privacy Policy. Please review our Privacy Policy from time to time.